Why Is Printer Ink So Expensive?
If you currently use an inkjet printer in your home or office then you are well aware of how expensive printer cartridges can be. Per ounce, printer ink is more expensive than fine champagnes, perfumes, and even cobra venom. But, why?
The Razor Blade Model.
Printer and ink companies employ the same sales model that razor blade companies have utilized for decades. The model includes offering a distinct product at a one-time price that is necessarily complemented by a second product usually sold separately. If you’ve ever purchased a Gillette Mach 3 razor for $8.99 only to find that replacement blades cost $30 or more, you are already familiar with the model used by copier/printer companies.. Refusing to bundle these products and complicating their purchase is one way in which this industry bloats its profits and costs its clients. This is one of many instances where NovaLinxs can be an advocate and partner for our clients.
Simple Strategies for Saving Money on Printer Ink
Buy Refilled Cartridges or Refill Your Own
You can purchase refilled ink cartridges for a fraction of the price of new ones. You can also find kits that allow you to do this on your own. While its preferable to have your vendor provide this service, many service contracts do not include this unless prompted.
Don’t Buy A Printer with Tri-Color Ink Cartridges
When shopping for color ink cartridges, only purchase those that offer individual cartridges for each ink color so a new cartridge (that has all 3 colors included) does not need to be purchased when the first color runs out.
Buy XL Printer Cartridges
High-Yield ink cartridges will generally save you money each time you make a copy or print. While they cost more per cartridge, they will save you money not only due to lower per-print charges, but also because the printer will require less maintenance..
Switch to a Laser Printer
If printer ink is a major expense for you and your business it might be time to switch to a laser printer, which uses toner rather than ink to print. Laser printers provide a more cost-effective product at a more sustainable price, increasing the ease with which your business runs. The equipment itself is a bit more expensive, however, the cost per page (CPP) is usually 50-70% less. The reduction in toner, or “razor blade,” costs will positively benefit your bottom line.
If you’re looking to reduce your business’s bottom line while optimizing how you do business, contact the expense reduction experts at NovaLinxs today!